Three Factors Shaping the Future of Community Association Management

The field of community association management, though only about half a century old, has seen remarkable progress in that time. These advancements have benefited countless communities through the work of skilled and professional management teams.

Looking ahead, what lies in store for this evolving profession? Insights from industry specialists reveal some compelling factors that will shape the way community members live. Here are three key areas that will influence the future of community association management.

Industry awareness

The role of community managers is often misunderstood or unknown. Many board members remain unaware of the myriad benefits of engaging a professional management team—such as enhancing property values, streamlining operations, enforcing community policies, and maximizing efficiencies. This profession stands at the core of a smoothly functioning community, and a proactive partnership with a management company can greatly serve homeowners and residents.

As awareness grows, it benefits everyone involved, from boards to homeowners to the managers themselves. Increased demand for top-tier professionals in this field will enhance the competitiveness and prestige of the industry.

Professional education

While certifications are abundant in this industry, there remains a need for further education. As the demands on community management teams grow, so does the necessity for continued learning.

Think about the impact a well-educated management team can have on a community. This ongoing pursuit of knowledge ensures that managers bring exceptional expertise, a valuable asset to any neighborhood.

Emerging talent

The rise of common-interest communities correlates with an increasing demand for skilled community managers. Experienced professionals currently fill many roles, but as they advance or retire, a new wave of management professionals will need to step in. This situation underscores the critical importance of recruiting and training fresh talent.

New managers must encompass a wide range of expertise, such as knowledge of local laws, business acumen, organizational prowess, and exceptional interpersonal skills. Furthermore, management companies will need to draw in subject-matter experts across various fields like accounting, law, and project management to best support community managers.

A community manager with comprehensive knowledge across different disciplines is indispensable, yet there are times when specialized input is necessary to best serve community associations. This capability is what distinguishes a good management company from an outstanding one.

Although the industry continues to evolve, strategic planning will help meet these demands, ultimately fostering more vibrant communities and satisfied residents along the way.